Jo Rourke

This Mum Cooks: Cook More, Spend Less

Deliciously Filling, Budget-friendly Dinners for the Whole Family

Price: £18.99

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Details

Imprint: O'Mara Books

Publication date: 14/01/2027

ISBN: 9781789299885

Subject: Non-Fiction

Category: Lifestyle

Binding: Hardback

Size: Other

Extent: 128 pages

Illustration: 50 full colour photos

Territorial Rights: World (All Languages)

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Summary:

30-minute meals. £20 budgets. 10 weekly menus. Dinner, sorted.

Feeding the family well doesn’t have to cost a fortune or take all evening – and, as a savvy single mum of three teens, Jo Rourke knows what she’s talking about. In Cook More, Spend Less Jo (aka @this.mum.cooks) shares realistic weekly meal plans designed to make everyday cooking faster, cheaper and easier. With over half a million followers across TikTok and Instagram, Jo is an expert at sharing quick and simple recipes for busy mums.

Each week features five delicious family weeknight dinners, most of which can be on the table in just 30 minutes, such as Creamy Beef Tagliatelle, Korean Pork Bowls and Honey-glazed Chicken Burgers. With clever swaps and waste-saving tips, Jo shows how to stretch your budget while keeping meals varied, comforting and crowd-pleasing, all for just £20 per week.

The book is split seasonally, with five weeks of hearty autumn/winter suppers and five weeks of lighter spring/summer recipes, so you can cook confidently all year round. Handy QR codes link to ready-made shopping lists, making planning even easier.

Straight-talking, flexible and family-tested, Cook More, Spend Less is your no-nonsense guide to eating well for less – from someone who truly understands the juggle of feeding a family on a budget.

Sales points:

  • A strong commercial offering: 30 minutes, £20 budgets, 10 weekly menus.

  • On-trend and perennially popular topic: budget cooking and meal planning remain top-performing categories, driven by the cost-of-living crisis.

  • Strong author platform: Jo Rourke (@this.mum.cooks) has an engaged following of over half a million across TikTok and Instagram, who trust her for realistic, affordable recipes and shopping tips.

  • Family-focused and achievable: designed for busy households who want proper dinners without stress or waste.

  • Added value: seasonal plans, full shopping lists, smart swaps and QR-code-linked digital shopping lists.

  • For fans of: Cardiff Mum (Thrifty Feasts and 5 Meals for £25); Pinch of Nom: Budget; Bored of Lunch; and The Batch Lady: Cooking on a Budget.

About the Author:

Jo Rourke

Savvy mum from Manchester Jo Rourke is the creator behind the popular social media platform @this.mum.cooks, where she shares affordable, family-friendly recipes and shows her audience how to shop on a budget. With over half a million followers across TikTok and Instagram, she is trusted for her practical advice, no-nonsense approach and honest understanding of the realities of feeding a family. Jo has been featured in several publications and news outlets, including BBC Good Food, the Mirror, the Sun, Sky News and the Daily Mail.

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